Home Entertainment today witnesses a disruption with the launch of Dor -India's First Subscription TV Service with 300 channels and 24 Plus apps. Now film and entertainment lovers can search their favourite Films and Channels along with regional content just AI-powered voice search on a Single Subscription, Single Sign-in on Dor - India's First Subscription TV service enabled with a unified interface for 24+ apps and 300 channels.

Streambox Media, in a strategic media-tech venture founded by Anuj Gandhi and backed by Micromax Informatics, along with Nikhil Kamath and Stride Ventures, proudly unveiled Dor today, which is India’s First Subscription-based Television Service. Focusing on technological innovation and seamless user experience.

The Subscription service includes premium partnerships with OTTs like Prime Video, Jio Cinema, and Disney Hotstar along with Zee 5, Sony Liv, Youtube, Discovery+, Sun Nxt, Aha, Hoichoi, Lionsgate Play, Manorama MAX, Travel XP, Shemaroo, Fancode, Nammaflix, Dangal Play, Dollywood Play, Hungama, Stage, VR OTT, Distro TV, Chaupal, Playflix, ETV Win, Raj TV and more. 

Dor is set to transform how Indian households access and enjoy entertainment at home and on the move. This one-of-its-kind product-as-a-service model is set to go live in India through Flipkart on December 1st, 2024.

Based on the watching preferences Dor's subscribed home screen shows various options like Films, Live TV, News and Games. Audiences can select the latest movies and shows based on the language selection ranging from Hindi, English, Regional and International Languages. There are various genres like Romance, Action, Drama, Thriller etc. along with your favourite actor preferences, while you also get recommendations based on what you have viewed in the past.

There are 24 platforms along with a lot of regional content platforms like Shemaroo which has a lot of Gujarati content, and Namma Flix for Telugu content and likes. Dor also provides curated content on what is trending and what are the top shows and movies across various apps and the viewers can search their favourite films and actors. The viewers can change genre, languages, and actor preferences and explore content options going deeper and deeper into the system.

Rahul Sharma, Co-Founder of Micromax Informatics said, on the occasion of the launch, “The home entertainment landscape is witnessing a tectonic shift with the rise of subscription and leasing models. The Younger audiences, Gen Y and Zoomers, prefer renting over owning, prioritizing flexibility and value. Dor meets these evolving consumer preferences, which captures what a future-ready technology can achieve across Global Markets. Dor is poised to be a game-changer in the Indian entertainment ecosystem, offering a unified service to address affordability and innovation for our customers."

Anuj Gandhi, Founder and CEO of Streambox Media, said, The Indian connected TV ecosystem is rapidly evolving, TV households are expected to grow from 50 million to 100 million within the next five years. However, fragmented services and high upfront costs continue to deter a large segment of potential users. Dor bridges this gap by integrating cutting-edge AI technology, and multiple content platforms.”

Explore the unmatched viewing experience on Dor’s 43-inch QLED TV offers 4K Ultra HD resolution delivering sharp, lifelike visuals, Dolby Audio for an immersive sound experience and comes with a Solar-Powered Remote control and a Companion App. While, Dor OS consolidates 24+ OTT apps alongside 300+ channels under a Single Sign-On & a Single Subscription, ensuring a seamless entertainment experience. This unified experience is further enhanced by Dor’s AI-powered search which makes it the most convenient use- friendly home entertainment service.